A proven formula tailored to your needs

Our unique design process incorporates four sections - Explore, Create, Define & Deliver - to take your project from concept to profitable commercial product in a reliable timeframe. These four sections are risk managed and include 27 key development stages, tailored to fit the needs of each project.

We are exceptional in providing an in-house rapid prototyping and specialist production facility, IDC Models, which enables quality and user testing throughout the design process.

 EXPLORE  understanding user & market needs

EXPLORE
understanding user & market needs

Explore

We believe creativity is built on discovery and insight into real users. Our attention to detail allows us to create unique products which satisfy needs and exceed client expectations.

CREATE innovative solutions & inspiring concepts

CREATE
innovative solutions & inspiring concepts

Create

With over 40 years' experience as a design consultancy, we use the skill and creativity of our team to generate designs which focus on concepts to address specific user needs or developments in the marketplace.

DEFINE smarter design & engineering solutions

DEFINE
smarter design & engineering solutions

Define

We believe true innovation is achieved by unifying design, mechanical and electronic engineering capabilities. Commercial success depends on our ability to develop smarter products.

Our teams work seamlessly to define engineering detail and design for manufacture to ensure fit, function and performance. We have the creativity and manufacturing know-how to design the most efficient, intelligent and sustainable products.

DELIVER precision products on time & on budget

DELIVER
precision products on time & on budget

Deliver

With a legacy of prestigious product developments, we fully support clients throughout the transition from prototype to production to ensure projects are delivered on time and on budget.

Prototypes can be made in-house through IDC models, whilst our office in China can help customers reduce costs to compete in a global market.