IDC's Design Spirit Flows with DQ Vodka Bottle

International product design agency, Industrial Design Consultancy (IDC), has just completed a project to develop a luxury vodka bottle with unique design appeal for upmarket brand, Nordic Spirit.

Classed an exclusive 'super-premium' spirit, the DQ Vodka is produced in Malmkoping, Sweden, where the town's water is traditionally renown for taste, quality, and distillation standards. IDC was tasked with designing a one-litre bottle that reflected desirability, luxury and uniqueness. The project involved developing and engineering all the elements of the bottle, whilst making sure that the design could be associated with the rest of the brand's products.

IDC developed a sleek, sophisticated design combining Italian glass, aluminium and satin chrome. As the vodka is poured, it is drawn through a central shaft and out through a nozzle in the centre of the lid, which enables oxygen to get into the vodka for better taste. In designing such an unusual bottle, IDC spent time researching different materials and manufacturing processes for the cap and the base, as well as collating samples of potential materials and finishes.

Additionally, the outer container, which serves as gift packaging for the bottle was designed by IDC. Arne Olafsson, CEO at Nordic Spirit, comments, "The outer container redefines the genre, being made of aluminium instead of tin, with beautifully engineered details. This is yet another expression of the modern 21st century look and feel of the DQ bottle itself."

IDC finalised the industrial design of the bottle, which included graphics, style, material selection, finishing and ergonomics. It also engineered an effective neck stop and seal for the top cap. Three dimensional computer-aided designs were created and a rapid prototype of the bottle cap produced by IDC Models. IDC also explored the manufacturing alternatives for short and long term production.